Fresh Polos - Fred Perry Polo Shirts - Modern Amusement - John Varvatos

Fresh Polos - Fred Perry Polo Shirts - Modern Amusement - John Varvatos

The Fred Perry brand is renown for the laurel wreath logo embellishing its polo shirts. Based on the original Wimbledon symbol, it appears on the left chest of Fred Perry Twin Tipped and one color shirts.

The brand is named after British tennis player, Frederick John "Fred" Perry, who won eight Grand Slams, two Pro Slams single, and six Major doubles titles. Fred and Tibby Wegner, an Australian football player, invented the wrist sweatband and then their signature white knit cotton pique shirt with short sleeves and buttoned placket.

Launched at Wimbledon in 1952, its success continued with the mods, a British subculture, and became the preferred garment for youthful men in the '60s, '70s, and into the present.


Modern Amusement is a Southern California sportswear brand focused on the California dream- inspired by international art, music, technology, and design. A mix of beach design themes and cosmopolitan sophistication, its clothing moves effortlessly between casual and stylish settings.

Modern Amusement wearers project confidence and an appreciation of the good things in life. The clothes are for people who are looking to stand out while remaining classy and well put-together.


John Varvatos is a brand that occupies a unique place in the landscape of American design. It unites old world craftsmanship and refined tailoring with modern innovations in textiles and a rock 'n' roll sensibility.

Launched in 2000 with a collection of tailored clothing and sportswear, the brand now represents an entire lifestyle that includes polo shirts, footwear, bags, eyewear and fragrances.